How listings are ranked on Flippa

Listings on Flippa are ordered using a proprietary ranking system that determines their visibility in search results. This system takes into account a variety of factors designed to showcase the most transparent, trustworthy, and well-presented opportunities to potential Buyers.

Key factors that influence listing rank include:

  • Data integrations (e.g. Google Analytics, QuickBooks)

  • Asking Price

  • Seller ID verification

  • Availability of post-sale support

  • Supporting documentation and listing completeness

How to improve your listing rank

To increase your listing's visibility on Flippa, Sellers are encouraged to take the following steps:

  • Verify your identity through Flippa's seller ID process.

  • Complete your Seller profile, including a professional bio.

  • Connect your listing to Google Analytics (GA) to provide verified traffic insights.

  • Attach financial statements or examples that help validate your business's performance.

  • Include additional documentation, such as product information or operational details.

  • Integrate accounting software, like QuickBooks, if available.

  • Offer post-sale support to give Buyers added confidence.

  • Set a competitive Asking Price, typically between 1x–2x annual profit, depending on your business model and industry.

By completing these steps, you not only improve your ranking but also build trust with potential Buyers, making your listing more likely to sell.

Need help?
If you have questions or need assistance improving your listing, feel free to contact our support team.

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