Flippa now offers a new way for digital business owners to sell equity in their businesses: Partial Sales. This feature allows Sellers to sell a portion of their business (minimum 25% shareholding) while retaining operational control alongside a new investor.
What is a Partial Sale?
A Partial Sale allows business owners to sell a stake in their business to an investor while continuing to run it. This differs from a full acquisition, as the seller remains involved in the business and shares ownership with the buyer.
Who are Partial Sales for?
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Business owners looking to sell an active stake (minimum 25%) in their business to gain a business partner or liquidate some of their business's value.
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Buyers interested in taking an active role in managing the business while ensuring the funds go directly to the seller.
Where are Partial Sales available?
Partial Sales are currently available in the following regions:
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United States & Canada
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European Union (excluding the UK)
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Asia (excluding Australia, Bangladesh, India, New Zealand, and Pakistan)
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South America
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Israel
- Saudi Arabia, Qatar, and the United Arab Emirates
Where are Partial Sales currently unavailable?
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Countries in Africa
Key features of Partial Sales:
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Sellers can list a portion of their business for sale (minimum 25% shareholding)
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Partial Sales listings will be badged accordingly for clear identification
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Available across all listing packages
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Pricing calculations (profit and revenue multiples) will be based on the total business valuation.
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No auctions—Partial Sales will be structured as direct negotiations.
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LoIs (Letters of Intent) will include the partial sale percentage and, where applicable, will be in the name of the secondary seller (not a Flippa representative).
How are Partial Sales different from Flippa Invest?
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In Partial Sales, shares are sold by a director or founder, and the funds go directly to the shareowner. The business owner retains operational involvement and does not raise capital for business growth.
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In Flippa Invest, shares are issued by the company, and the funds are used to grow and scale the business. The business itself raises capital rather than individual owners selling shares.
How to list as a Partial Sale:
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Start the listing creation process on Flippa.
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On the pricing page of the onboarding flow, select Partial Sale as your sales type.
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Complete your listing details and publish it to attract potential investors.
With Partial Sales, you can secure investment while maintaining leadership in your business. Whether you're looking for a strategic partner or seeking liquidity, this new option gives you the flexibility to achieve your goals.
For further assistance, please contact our Support team via support@flippa.com.
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